Friday, March 30, 2007

Barclays Churchill Cup

May 26, 2006

Yesterday the Toronto Sun, big daily newspaper in Canada with satellite newspapers in Ottawa and Calgary, had an 8-page special promotional supplement for the coming Barclay's Churchill Cup. (Thumbnail scans below.) This is the biggest marketing push I've seen for Rugby Canada in a very long time --encouraging to say the least.

Churchill Cup 1
Churchill Cup 2
Churchill Cup 3
Churchill Cup 4
Churchill Cup 5

Go directly to the official Churchill Cup website here.


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